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MISC installs with Vision-Adz giving its mobile credibility
Toronto, Ontario - March 21, 2007 - MISC, the leading provider of outdoor media management software today announced the agreement with Vision-Adz Media Inc. (Mississauga, ON) to install Charting Pro (CPRO) and subscribe to SAMI - Satellite Automated Media Information.
Eager to deliver credible numbers to their mobile advertising campaigns, Vision-Adz has teamed up with MISC to put SAMI into action. Using patented scroller technology to display multiple ads on the same truck face, Vision-Adz delivers targeted and impactful campaigns to key markets through weekly or monthly contracts and can add huge visibility to many special events. The company is committed to being a dominant and effective mobile advertising provider in Canada.
Using Charting Pro's Inventory Management, Multimedia and Financial Modules
along with SAMI's functionalities, Vision-Ads will be able to schedule,
track and audit their showings. Doing so will bring credibility, accountability,
proof of delivery and value to their mobile campaigns.
"With all the advancements in technology, non-traditional forms of
advertising are making their mark," states Andy McRae, VP of sales,
MISC. "Mobile advertising is really taking off as a new medium and
we are glad to be able to put our clients at the forefront with Charting
Pro and SAMI - putting real numbers to this promising and exciting media."
Vision-Adz Media Inc. (www.vision-adz.com)
joins Adams Outdoor, Magic Media, Reagan, Titan, Next Media and many other
outdoor operators as users of MISC's proven technology, Charting Pro.
About MISC:
MISC is the leading global provider of out-of-home media management software.
Our integrated systems enable companies to manage, fulfill and maintain
their total business needs.
Founded in 1986 with a focus on outdoor businesses large and small, MISA's enterprise solutions and committed support serve over 200 branches from 45 different companies including Clear Channel, CBS Outdoor, Reagan, Adams Outdoor Advertising, YESCO, and Magic Media.
