RoadRage Media delivers all the rage

Toronto, Ontario - February 12, 2007 - MISA, the leading provider of outdoor media management software today announced the agreement with RoadRage Media (Mesquite, NV) to install Charting Pro (CPRO) and subscribe to SAMI - Satellite Automated Media Information.

RoadRage Media delivers truckside advertising, mobile billboards and fleet graphics. They put the cost, reach, response, and exposure in their outdoor mobile campaigns. To help them do that, MISA's Charting Pro will maximize inventory and ensure fleets are delivering impactful campaigns with impressions in excess of 66,000 a day per unit.

To compliment Charting Pro's inventory management capabilities, RoadRage has subscribed to MISA's SAMI solution to deliver clients' audience measurement and tracking credibility. CPRO and SAMI provide a seamless flow of consistent data that allows mobile advertisers to schedule, track, sell and audit their campaigns. SAMI gives advertisers something to rave about - yesterday's proof-of-performance today!

"We are excited to offer RoadRage Media such a powerful technology solution to effectively and efficiently manage their nation wide fleet," states Andy McRae, VP Sales, MISA. "SAMI is just starting to make its mark in the mobile advertising community. These are exciting times for us here at MISA as we bring new and innovative products to market.

RoadRage Media joins Adams Outdoor, Magic Media, Reagan, Titan, Next Media and many other outdoor operators as users of MISA's proven technology, Charting Pro.

About MISA:
MISA is the leading global provider of out-of-home media management software. Our integrated systems enable companies to manage, fulfill and maintain their total business needs.

Founded in 1986 with a focus on outdoor businesses large and small, MISA's enterprise solutions and committed support serve over 200 branches from 45 different companies including Clear Channel, CBS Outdoor, Reagan, Adams Outdoor Advertising, YESCO, and Magic Media.