MISA and Life Time Fitness Strike a Healthy Deal

Chicago - November 12, 2003 - MISA, the leading provider of outdoor solutions today announced Life Time Fitness, Inc. (Eden Prairie, MN), one of the nation's fastest growing health and fitness companies, has chosen Charting Pro to manage, fulfill, and maintain the advertising in their state-of-the-art facilities.

Over the past 12 years Life Time Fitness has experienced tremendous growth with 38 all-in-one athletic, sports, and fitness facilities that service 8 independent markets. To manage that growth they required a solution that could process large amounts of data in a timely and efficient manner.

With Charting Pro's Inventory Management and Multimedia modules, Life Time Fitness has instant access to accurate data that allows them to produce professional and fitting campaigns for their clients.

"Charting Pro has been an absolute life saver!" claims Pamela Anderson, Marketing and Communications Specialist with Life Time. "Over the last couple of years, our company has experienced significant growth and our old system simply couldn't keep up. With Charting Pro, I am able to perform the same tasks in a fraction of the time and I've been able to add additional tasks that have greatly enhanced our efficiency. The staff at MISA has been wonderful. The training was very thorough and once it was completed I was very comfortable working on my own. MISA is also very interested in hearing from their users and clearly values the feedback they receive. The functionality of this program is an obvious reflection of that."

Life Time Fitness joins Viacom, Tiger Truck Media, Burkhart, Adams, Fairway and many more outdoor operators as users of MISA's proven technology.

About MISA:
MISA is the leading global provider of software solutions for the outdoor industry. Our solutions enable companies to manage, fulfill and maintain their total outdoor business needs.

Founded in 1986, with a focus on outdoor businesses large and small, MISA's enterprise solutions and committed support serve over 200 branches from 32 different companies including Viacom, Clear Channel, Lamar, Adams, Fairway and Burkhart.


 


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