Chrome Media gets roll'n with Charting Pro and SAMI

Toronto, Ontario - April 17, 2007 - MISA, the leading provider of outdoor media management software today announced the agreement with Chrome Media (Salt Lake City, UT) to install Charting Pro and subscribe to SAMI - Satellite Automated Media Information.

Creating fresh, high impact solutions with measurable results is Chrome Media's main goal - how they will accomplish that is with the help of Charting Pro and SAMI. With trailers being tracked using GPS units, data is uploaded to SAMI every four minutes providing quick, accurate and accountable results.

Using Charting Pro's Inventory Management, Multimedia and Financial Modules along with SAMI, Chrome Media will be able to schedule, track and effectively manage their showings. With frequent data updates and quick access to information, added credibility and accountability will be brought to their campaigns.

"Our roster of mobile clients is quickly growing, proving the value that Charting Pro and SAMI bring to this promising media type," states Nancy Biglow, VP Marketing, MISA. "We are excited to work with Chrome Media and to provide them with measurable tracking that will deliver the proof of performance advertisers and agencies are eager to get their hands on.

Chrome Media joins Adams Outdoor, Magic Media, Reagan, Titan, Next Media and many other outdoor operators as users of MISA's proven technology, Charting Pro.

About MISA:
MISA is the leading global provider of out-of-home media management software. Our integrated systems enable companies to manage, fulfill and maintain their total business needs.

Founded in 1986 with a focus on outdoor businesses large and small, MISA's enterprise solutions and committed support serve over 200 branches from 45 different companies including Clear Channel, CBS Outdoor, Reagan, Adams Outdoor Advertising, YESCO, and Magic Media.